National Gift Card (NGC) acquires digital payments technology and fundraising company, Benefit Mobile
Strategic merger between leading physical and digital gift card fulfillment provider and technology-forward digital payments and fundraising platform creates company with the ability to revolutionize the branded currency and gift card industry
CRYSTAL LAKE, Ill., Feb. 28, 2019 /PRNewswire/ -- National Gift Card (NGC), one of North America's largest and most trusted gift card solutionsb providers, announced today that it has acquired Benefit Mobile, a fast-growing digital payments and fundraising company based in Chicago, IL. The acquisition places NGC in a position to provide its broad customer base and strategic partners with enhanced digital services and gift card technology.
"With the Benefit Mobile team and technology, NGC is now poised to transform the gift card landscape by offering unparalleled technology and unique solutions for our customers and brand partners," said Adam Van Witzenburg, CEO of NGC.
"The NGC and Benefit Mobile marriage brings a fresh, powerful, and technology-forward approach to the gift card industry. Together, we have the size and stability of a major player while still being nimble enough to truly innovate and partner collaboratively with our customers," said D.J. Asad, President and CEO of Benefit Mobile, who will now serve as President of NGC.
The acquisition will allow NGC's 500+ merchant brand relationships and 2,000+ corporate buyer customers opportunities to tap into new, technology-rich features and capabilities that support NGC's mission to provide secure, creative, and customizable gift card and proprietary currency solutions.
"Our clients and merchants have trusted NGC for 15 years, and we will now offer forward looking technology solutions to dramatically improve how their gift card programs go to market," added Eric Thiegs, previous NGC President, who will take on the role of Chief Revenue Officer and continue to lead all commercial activity for the combined entity.
The acquisition brings a myriad of technical and commercial talent to NGC, including Benefit founders, Darron Schall and Derik Lolli. Schall and Lolli will take on the roles of Chief Technology Officer and Chief Product Officer, respectively, of the combined company, focusing on accelerating the design, development, and evolution of creative prepaid solutions.
Benefit Mobile will continue to operate as a fundraising platform that allows consumers to 'pay with purpose' and support the causes that matter most to them and their families, while utilizing the strong merchant relationships and industry leading fulfillment engine of NGC.
About NGC: NGC provides secure and innovative gift card technology solutions and world-class service to connect brands with the corporate and consumer markets. It supports 500+ merchant brands and 2,000+ corporate client buyers who turn to NGC for its variety of gift card api, sourcing, fulfillment, and technology solutions. NGC is headquartered in Crystal Lake, IL. To learn more about NGC, visit www.ngc-group.com or call +1.888.472.8747. NGC is a portfolio company of LaSalle Capital.
About Benefit Mobile: Benefit Mobile is the digital payments and fundraising company that powers the Benefit app, a solution used by non-profit entities and supporters to fund the causes that matter most through everyday transactions. Benefit Mobile is headquartered in Chicago, IL. To learn more about Benefit Mobile, visit www.benefit-mobile.com
About LaSalle Capital: LaSalle Capital is a leading private equity firm with extensive experience in the lower middle market, currently managing two funds totaling over $345 million in capital. LaSalle has a proven track record of partnering with management teams to increase value in its companies by providing strategic operating focus and driving growth organically and through acquisitions. To learn more about LaSalle Capital, visit www.lasallecapital.com
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